3 Finance Plays Beauty Brand Founders Should Run Right Now Before Q4

Lessons from Building IPSY to $1B

Practical steps you can take right now to avoid unwelcome Q4 surprises and chart a more profitable path forward.

What to Expect

Q4 and budgeting season is coming up fast. Are you doing the critical finance legwork today to set your company up for a massive holiday and a data-driven growth plan for the year ahead? Or are you already behind?

Join us to learn about the practical steps beauty brand founders and finance teams can take right now to avoid unwelcome Q4 surprises and chart a more profitable path forward.

You'll get actionable tactics and free templates on 3 key topics:

  • 📢 Ad Spending: How can you model the impact of marketing spend on CAC, inventory needs, and LTV?
  • 🏷️ Discount Strategy: How can you balance prioritizing profitability and growth in Q4, all while protecting your brand equity?
  • ⌛️ Q5 Marketing & Budgeting: How can you make the most of the "hidden quarter" to acquire customers at a lower cost and effectively plan for next year?

Plus, learn how Drivepoint is actively helping brands in beauty (and more) prepare right now for hypergrowth in Q4 and beyond.

Check - Elements Webflow Library - BRIX Templates

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Featured Speaker

Prior to recently joining Drivepoint, Alex Hoimes spent 6 years at IPSY leading finance functions from FP&A to strategy and corporate development. During that time, Alex helped acquire other companies, prepare for an IPO, and scale the pioneering beauty brand to $1B in revenue.
Alex Hoimes
Alex Hoimes
VP, Finance & Operations

Featured Speaker

Emine ErSelcuk is a beauty business veteran. Her greatest passion is helping brands successfully navigate the ever-changing industry landscape and finding innovative ways to delight the customer. Emine is has worked on major brands including IPSY, BoxyCharm, Clinique, Origins, Fenty Beauty, Bobbi Brown, and more.
Emine ErSelcuk
Emine ErSelcuk
Senior Beauty Executive

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